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Pick a ready-made task and press “Apply”: the question goes into the console, and where there is a sample document it is attached too. Change anything before running.
Public opinion and crises
See who picks up a controversial decision first — residents, media, bloggers or officials — which arguments win and what response calms the situation.
What to upload: News article + the authorities' decision
📄 Sample document included
Audience:
Public opinion and crises
Check how institutions, media, affected groups and observers may reshape an incident, a policy or an announcement before you publish it.
What to upload: Announcement or incident brief
Public opinion and crises
Watch a reputational crisis grow when the public's questions drift away from what the company says, and compare response plans.
What to upload: Incident timeline + company statement
📄 Sample document included
Audience:
Public opinion and crises
Test the wording, the timing and the spokesperson of a statement against journalists' questions and stakeholder backlash.
What to upload: Draft statement + incident facts
Public opinion and crises
Compare reputation-repair paths: what restores trust, what looks like an excuse, and which groups stay angry longest.
What to upload: Summary of the scandal + planned actions
Rumours and information attacks
Model a rumour travelling through Telegram, short videos and entertainment accounts, and find which actions stop it fastest.
What to upload: Description of the rumour + official facts
📄 Sample document included
Audience:
Rumours and information attacks
Take a fresh disinformation drop, see which audiences pick it up and how it mutates, and get recommendations on how to respond.
What to upload: The false message + context and facts
Policy and government
Check how employees, business, unions, the opposition and the media read a draft regulation and where the strongest push-back comes from.
What to upload: Draft law + stakeholder positions
📄 Sample document included
Audience:
Policy and government
Find the confusing wording, the objections and the friction of a policy update before people have to follow it.
What to upload: Old and new rules + who they affect
Policy and government
Put two or three options side by side: effects on different groups, fairness narratives, implementation risks and evidence gaps.
What to upload: Policy options + data on affected groups
Strategy and stakeholders
Rehearse how executives, employees, partners, regulators and the public may react to a big decision.
What to upload: Decision memo + list of stakeholders
Strategy and stakeholders
Compare choices, expose fragile assumptions and see what evidence you need before you commit.
What to upload: Options + assumptions behind them
Strategy and stakeholders
Stress-test adoption, internal communication and resistance before a reorganisation or a new way of working starts.
What to upload: Change plan + team structure
Strategy and stakeholders
Play several rounds of moves and counter-moves between you, rivals, customers and regulators.
What to upload: Your strategy + market and competitor notes
Strategy and stakeholders
See whether rivals imitate, undercut, reposition, partner or ignore your launch, price change or entry.
What to upload: Your move + competitor profiles
Strategy and stakeholders
Run the same situation twice with one assumption changed and compare how the outcome shifts.
What to upload: Base scenario + the assumption to change
Strategy and stakeholders
Turn a strategic plan, market notes and constraints into several plausible futures before committing.
What to upload: Strategy document + market notes
Market, launch and growth
Stress-test a launch before customers, competitors and commentators interpret it for you.
What to upload: Launch announcement + FAQ
📄 Sample document included
Audience:
Market, launch and growth
Test buyer urgency, incumbents' response, partners, channels and regulators before you enter.
What to upload: Entry plan + market overview
Market, launch and growth
Compare regions and segments: localisation risks, channel fit and the order of expansion.
What to upload: Expansion plan + data on regions
Market, launch and growth
Simulate buyers, channels, pricing pressure and competitors before the rollout and find the weak link.
What to upload: GTM plan: audience, channels, price, messages
Market, launch and growth
Decide which audience comes first, which channel and when, and what to say at each step.
What to upload: Launch calendar + channels
Market, launch and growth
Put several ideas in front of a simulated audience: reactions, adoption barriers and what to validate next.
What to upload: Concept descriptions
Market, launch and growth
Test demand hypotheses by segment before you build or launch.
What to upload: Product idea + target segments
Market, launch and growth
Compare candidate names for clarity, memorability, pronunciation, associations and confusion risk.
What to upload: List of names + product description
Market, launch and growth
Check clarity, credibility and difference from competitors, and which objections the message provokes.
What to upload: Value proposition + key messages
Market, launch and growth
Test flavour, recipe, menu, packaging and claims for a region before localising.
What to upload: Product + the region's preferences
Pricing
Rehearse customer objections, plan migration, churn talk and competitors' counter-positioning.
What to upload: Old and new prices + customer segments
Pricing
Find price thresholds by segment, competitors' anchors and what proof of value is missing.
What to upload: Product + price options + competitors' prices
Pricing
Compare tier boundaries, feature value and upgrade friction before launch.
What to upload: Plan structure and features
Pricing
Test reactions to a discount, urgency claims, damage to the brand and renewal pressure.
What to upload: Promotion terms
Pricing
Check whether people understand tiers, limits, add-ons, billing terms and hidden-fee risk.
What to upload: Pricing page text
Pricing
Simulate procurement, legal, security and finance objections that block a deal.
What to upload: Offer + the client's buying process
Pricing
See buyers' objections, switching risks, proof gaps and the alternatives they compare you with.
What to upload: Offer + buyer profiles
Customer and market research
Simulate respondents' answers by segment to sharpen questions before paying for a real panel.
What to upload: Questionnaire + target audience
Customer and market research
Turn interviews, reviews and notes into personas, then check them for weak assumptions and duplicates.
What to upload: Interviews, reviews, sales notes
Customer and market research
Compare needs, habits, barriers and reactions of segments before product, price or message decisions.
What to upload: Audience data + the decision to test
Customer and market research
Map stages, touchpoints, pain points and motives, and find where customers drop off.
What to upload: Description of the journey + feedback
Customer and market research
Turn reviews, tickets and interviews into hypotheses and validation tasks.
What to upload: Reviews, tickets, interview notes
Customer and market research
Rehearse themes, objections and follow-up questions before real fieldwork.
What to upload: Discussion guide + topic
Customer and market research
Analyse reviews, comments and survey text to see what drives positive and negative feelings.
What to upload: Reviews, comments, survey answers
Customer and market research
Rehearse conversations with angry customers, refund requests and escalations.
What to upload: Support rules + typical cases
Customer and market research
Inspect shifts in behaviour and preferences and the stories around a category.
What to upload: Category data + observations
Customer and market research
Pretest health information for clarity, actionability and trust with people of different health literacy.
What to upload: Leaflet or instructions for patients
Brand and marketing
Test category fit, message recall, trust signals and rebranding risk.
What to upload: Brand description + planned changes
Brand and marketing
Follow awareness, associations, trust and purchase intent as events unfold.
What to upload: Brand data + upcoming events
Brand and marketing
Test positioning, creative ideas, offers and channels before spending on production.
What to upload: Campaign concept + creative ideas
Brand and marketing
Test hooks, creator angles, user-generated content and checkout objections.
What to upload: Ad hooks + product
Brand and marketing
Test price tiers, comparison with national brands, shopper trust and shelf role.
What to upload: Store brand + competing brands
Finance and predictions
See how management, analysts and retail investors read the same financial news differently.
What to upload: Earnings release + market context
Finance and predictions
Analyse investor mood, bullish and bearish narratives and gaps in evidence.
What to upload: News, posts and analyst notes
Finance and predictions
Review revenue, costs and cash scenarios against the reactions of the team, investors and customers.
What to upload: Budget + key assumptions
Finance and predictions
Turn a yes/no question about a future event into reviewable paths, then add a catalyst and compare.
What to upload: The question + evidence and news
Stories and sport
Treat a fictional world as a network of motives and secrets and see how one event changes the plot.
What to upload: A chapter + what should happen next
📄 Sample document included
Stories and sport
Test continuations, lost endings and characters' motives while keeping the world consistent.
What to upload: Text of the story + the twist to try
Stories and sport
Build an evidence-based forecast from team form, pressure and fans' and pundits' narratives.
What to upload: Teams' news and statistics
Nothing found.